DTC 355 Project 2 Sources

Hello!

I am going to talk about my sources for Project 2 in my DTC 355 class.

Part 1: Asset List

1. Rob Mckenna (or his staff), "Family" TV Advertisement found on Youtube
This video is meant for TV audiences, but also Youtube viewers, shows Rob Mckenna interacting with every member of his family, telling them about how he is going to fix Washington state. This video uses the same argument as Jay Inslee's "Get to Work" ad, which shows him as being a family man, but also shows that he intends to work for Washington.

2. Jay Inslee (or his staff), "Get to Work" TV Advertisement found on Youtube
This video is also intended for TV viewers and Youtube users, but generally anyone who lives in Washington. It is basically the Jay Inslee flip of Rob Mckenna's "Family" Ad. It starts off by showing his family, and then shows how he plans to lead Washington state. It will provide a good

3. Rob Mckenna (or staff), "Job Creation" TV Ad on Youtube 
This video is intended for Washington voters watching TV or on Youtube. Literally talks about what the title says, it shows Rob talking about job creation in the private sector. Then it shows images of him walking around in what look like different factories and company spaces. This video basically outlines Rob Mckenna's plan to create new jobs in Washington state.


4.Jay Inslee (staff), "Built" TV Ad on Youtube
In this video advertisement directed at Washington voters on TV or on Youtube, Jay Inslee talks about how Washington State has a history of creating large companies like Boeing and Microsoft. He then goes on to say that he will focus on creating "green" jobs in a "new energy economy". So it sounds like he will be focusing on creating jobs that are more energy efficient.This video is a good contrast to Rob Mckenna's "Job Creation" Ad, because they both outline their approaches for creating jobs in Washington.

Part 2: Rights

1.Rob Mckenna (or his staff), "Family" TV Advertisement found on Youtube
Rights: Existing. Falls under Fair use because it is being used in both a non-profit and educational analysis. It is basically just being analyzed, and the link will lead the viewer right to the Youtube page it is posted on by the original creator. It would basically be the same as me writing my analysis in the comment section on the Youtube page.

2.Jay Inslee (or his staff), "Get to Work" TV Advertisement found on Youtube
Rights: Existing.  Same as before, Falls under Fair use because it is being used in both a non-profit and educational analysis. It is basically just being analyzed, and the link will lead the viewer right to the Youtube page it is posted on by the original creator. It would basically be the same as me writing my analysis in the comment section on the Youtube page.

3. Rob Mckenna (or staff), "Job Creation" TV Ad on Youtube 
Rights: Existing, Same as Previous

4.Jay Inslee (staff), "Built" TV Ad on Youtube
Rights: Existing, Same as Previous

Part 3: References

I think since I am only using Youtube videos, the videos themselves act as a link to the Youtube page, so I don't need to add a link. I think I will just introduce the video and tell which candidate this ad is representing. Any other sort of reference seems a little strange for this medium.

1. This Advertisement for Rob Mckenna entitled "Family"...(And then go on with y analysis)
2. This Ad by the Jay Inslee campaign entitled "Get to Work"...
3. In this advertisement by Rob Mckenna called "Job Creation"...
4. In this advertisement by Jay Inslee called "Built" ....

They maybe wont follow that exact wording, but it will probably be something along those lines. I'll try to mix up the wording a little bit, but this should be sufficient, because they can find the source easily just by cicking on the Youtube video.

Have a nice day!